AS Media - Typography Evaluation

The Brief:
- To evaluate the different typographies created by me


Pros:

- The background picture behind the window pane is where the film starts
- can be added into the opening of the film
- the window pane and text is clear
- the font is somewhat conventional as it has some element of horror to it
- the streaks on the main body of text are realistic

Cons:

- unconventional
- not as intricate
- simple in design
- top of the image is a bit too bright
- font isn't the one I wanted to use

Pros:

- original design
- can be implemented into opening of the film
- smoke effect was successful
- highly conventional

Cons:

- Some of the text is not as visible (KILLER)
- Harder to implement in the opening of the film
- Would be less relevant to the film

Conclusion:

I have decide that the first piece of typography is the one to use as it is not only much easier to implement into the opening sequence but it is also more relevant as it contains a picture of the starting established setting. Alternatively there is a element of simplicity that makes it seem intricate which can attract audiences more so than the just extravagant 2nd piece of typography. Overall they both do serve their purposes as conventional and non conventional titles, and are both relevant in some way shape or form, however through the first being more suited and more tailored to our movie in specific it makes the title more relevant and significant. Where as the 2nd piece is almost universal to any movie with any setting and background.